November Girl Group Member Brand Reputation Rankings Revealed

BLACKPINK is the only group that has all the members in top 10 !!!

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 535 girl group members, using big data collected from October 14 to November 14.

BLACKPINK’s Jennie held onto her spot at the top of the list this month with a brand reputation index of 4,146,951, marking a slight increase of 5.80 percent in her score since October.

High-ranking phrases in Jennie’s keyword analysis included “fashion,” “SOLO,” and “YouTube,” while her highest-ranking related terms included “sexy,” “lovely,” and “aloof.” The idol’s positivity-negativity analysis revealed a score of 70.08 percent positive reactions.

MAMAMOO’s Hwasa rose to second place in the rankings after enjoying a 50.39 percent rise in her brand reputation index since last month. Hwasa’s total index came out to 3,782,996 for November.

BLACKPINK’s Lisa similarly saw a 57.73 percent increase in her own brand reputation index since October, coming in at third place for the month with a score of 3,403,056.