Check Out The April Girl Group Member Brand Reputation Rankings

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 545 girl group members, using big data collected from March 18 to April 18.

Brave Girls’ Yujeong topped this month’s list with a brand reputation index of 6,404,321, marking a 36.67 percent rise in her score since March. High-ranking phrases in her keyword analysis included “Rollin’,” “Squirtle Yujeong,” and “climb back up,” while her highest-ranking related terms included “model,” “happy,’ and “thankful.” Yujeong’s positivity-negativity analysis also revealed a score of 83.20 percent positive reactions.

BLACKPINK Rosé took second place in the rankings with a brand reputation index of 6,170,482 for April.

Finally, Brave Girls’ Yuna rose to third place with a total index of 4,807,708, marking a 13.28 percent increase in her score since last month. Notably, all four members of Brave Girls landed in the top seven this month, with Minyoung coming in at No. 5 and Eunji at No. 7.

Check out the top 30 for March below!

Brave Girls’ Yujeong
BLACKPINK’s Rosé
Brave Girls’ Yuna
Red Velvet’s Wendy
Brave Girls’ Minyoung
BLACKPINK’s Jennie
Brave Girls’ Eunji
MAMAMOO’s Wheein
Oh My Girl’s Arin
Girls’ Generation’s Taeyeon
BLACKPINK’s Jisoo
LOONA’s Chuu
MAMAMOO’s Hwasa
BLACKPINK’s Lisa
Red Velvet’s Seulgi
WJSN’s Yeoreum
WJSN’s SeolA
WJSN’s Exy
Apink’s Chorong
WJSN’s Bona
WJSN’s Dayoung
Red Velvet’s Joy
IZ*ONE’s Kim Min Ju
Oh My Girl’s Seunghee
IZ*ONE’s Jang Won Young
WJSN’s Eunseo
LABOUM’s Solbin
Red Velvet’s Irene
IZ*ONE’s An Yu Jin
EXID’s Hani

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Brand Reputation Rankings For K-Pop Boy Groups In April Announced

From March 10 to April 10, the Korea Institute of Corporate Reputation measured a total brand reputation index of 51,474,174 for K-Pop boy groups. Compared to the figure of 42,275,234 in March, it increased by 21.76%.

As the results showed, BTS (RM, Suga, Jin, J-Hope, Jimin, V, Jungkook) continued their reign with a brand reputation index of 15,938,202, a 45.93% increase from March. High-ranking phrases in the group’s keyword analysis included "YouTube", "Billboard", and "Oricon". Meanwhile, their highest-ranking related terms included "reveal", "breakthrough", and "record". The positivity-negativity analysis of our "global stars" also revealed that they maintained 87.52% positive reactions. BTS will be making their comeback soon, and this is expected to further increase their brand reputation index.

Coming in second, NCT (Taeil, Johnny, Taeyong, Yuta, Doyoung, Ten, Jaehyun, Winwin, Mark, Renjun, Jeno, Haechan, Jaemin, Chenle, Jisung, YangYang, Xiaojun, Kun, Lucas, Jungwoo, Hendery, Sungchan, Shotaro) was analyzed to have a brand reputation index of 3,574,966. Compared to the 3,721,997 brand reputation index in March, it fell 3.95%. This April, one of their units, NCT DREAM, will make their comeback.

Finishing the top 3, SEVENTEEN (S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Mingyu, The8, Seungkwan, Vernon, Dino) has a brand reputation index of 3,354,205, an increase of 24.95% from March. The 13 members are working hard to prepare for their new Japanese single, which is slated for April 21.