BLACKPINK, (G)I-DLE, MAMAMOO Top Girl Group Brand Reputation Rankings In February

NYLE

01:04 PM, 02/12/2021

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According to brand reputation analysis for girl groups in February 2021, BLACKPINK, (G)I-DLE and MAMAMOO respectively took the top 3 places.

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The Korea Institute of Corporate Reputation analyzed 38,382,504 data collected from January 12, 2021 to February 12, 2021 to release the brand reputation rankings for girl groups this month. Compared to the brand reputation index of 42,652,998 in January, the figure decreased by 10.01%.

BLACKPINK (Jisoo, Jennie, Rosé, Lisa) continue to dominate the top with a brand reputation index of 4,727,078. Compared to the brand reputation index of 4,695,457 in January, it rose 1.91%. High-ranking phrases in the group's keyword analysis included "Online Concert", "Billboard", and "Jennie". On the other hand, the group's highest-ranking related terms included "performance", "donation", "breakthrough". The girls scored 79.82% positive reactions in the positivity-negativity analysis.

Rising to the 2nd place from the 4th, (G)I-DLE (Miyeon, Minnie, Sujin, Soyeon, Yuqi, Shuhua) has a brand reputation index of 3,535,118. Compared to last month, the figure increased by 18.87%.

MAMAMOO (Moonbyul, Solar, Wheein, Hwasa) also went up, from No.7 to No.3, as they have a brand reputation index of 3,230,068. Compared to January, it rose 46.85%.