Cho Seung Youn is out to dominate the modeling industry as he becomes the first male personality to represent the beauty...
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Cho Seung Youn has been announced as the newest exclusive model for beauty brand Cledbel on March 13!After starring in the cover of various major fashion magazines this 2020, the all-rounder idol took a further step in the industry as he landed a new project with the Korean beauty brand Cledbel!Cho Seung Youn, whose sophisticated visuals and solid skills contribute to his continuously rising popularity, is also remarkably the first male model for the brand.
Joining its current endorsers Ko So Young and Kim Hee Ae, the idol also serves as Cledbel’s first model in the 20s age group. He will be actively promoting as the exclusive model for the brand’s various products, including the Cledbel Bell Miracle Power Lift V Cushion.“We expect that his handsome features and unrelenting passion for singing, writing lyrics, making compositions, appearance, and personality will create synergy with both the design and functionality of our brand’s products,” an official from the brand shared.Known for their high quality and advanced aesthetic products, Cledbel lives by the philosophy of “unlocking your skin’s inner beauty”.Its CEO shared that they wanted to expand the brand’s spectrum and hit global market through a young model.After overhearing that Seung Youn used their cushion in Produce X 101, Cledbel decided to choose him as their endorser because of his global popularity as well as the recommendation of his fans in their company.Following their announcement, the beauty brand released the first photos and videos of the idol promoting their various products. “Like the all-rounder Seung Youn who does everything well, these are the various charms of Cledbel’s Apply Cushion,” they wrote as the caption to their introductory video of Cho Seung Youn.
