BTS, NCT, SEVENTEEN Top Boy Group Brand Reputation Rankings In November

The brand reputation rankings for boy groups in November show significant changes in the top 10, with the only exception being BTS, who remains at the No.1.

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The Korea Institute of Corporate Reputation collected 54,840,283 data of K-Pop boy groups from October 6, 2020 to November 6, 2020. As a result, the brand reputation rankings for boy groups in November have been announced, with BTS at the 1st place, followed by NCT and SEVENTEEN.

Staying at No.1, BTS has a brand reputation index of 8,595,929. Compared to October, the figure fell 47.45%. The positivity-negativity analysis revealed a score of 82.90% positive reactions. It looks like the heat BTS created with Dynamite hasn't gone away, as top keywords related to the group include "Billboard", "Dynamite", and "YouTube". And the boys are expected to continue to lead the top as their album 'BE' will be released on November 20.

NCT comes second with a brand reputation index of 5,846,061. Compared to October, the figure rose 64.51%. The group is preparing to make their comeback with 'RESONANCE Pt.2', which will be released on, after their successful 'RESONANCE Pt.1' in October made them a million seller.

SEVENTEEN, having made their splendid comeback with the special alum '; [Semicolon]', made it to the top 3 with a brand reputation index of 3,780,268. Compared to October, the figure rose 71.00%.

Here are the top 30 of in this month's boy group brand reputation rankings: