Veteran singer Na Hoon A topped the brand reputation rankings for singers in the month of October, 2020, beating BTS a...
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Veteran singer Na Hoon A topped the brand reputation rankings for singers in the month of October, 2020, beating BTS and other popular idols.
The Korea Institute of Corporate Reputation analyzed 168,915,428 data from September 24, 2020 to October 24, 2020 and announced the bran reputation rankings for singers this month. Compared to September, the figure rose by 32.71%.
Na Hoon A, a veteran singer with 54 years in the industry, topped the rankings with the Participation index of 6,257,989, Media Index of 3,391,753, Communication Index of 3,532,997, and Community Index of 3,844,555, resulting a total brand reputation index of 17,027,294. Na Hoon A was newly included in the analysis of singer's brand reputation.
At the second place, BTS (RM, Suga, Jin, J-Hope, Jimin, V, Jungkook) has a brand reputation index of 16,698,674, with the Participation index of 4,068,836, Media Index of 4,207,060, Communication Index of 4,063,060, and Community Index of 4,359,718. Compared with the brand reputation index of 22,550,007 in September, the figure fell 25.95%.
At the third place is the beloved trot singer Lim Young Woong, who has a brand reputation index of 12,663,664, with the Participation index of 5,017,027, Media Index of 1,882,503, Communication Index of 2,808,942, and Community Index of 2,955,192. Compared with the previous month's brand reputation index of 10,439,938, the figure rose 21.30%.
Here are the top 20 singers in the brand reputation rankings for October: