Hera Makes Its Official U.S. Debut With BLACKPINK Jennie As Its Ambassador
If you’ve followed K-beauty since the beginning of its explosion in the U.S., perhaps you’ve heard of Hera. The brand is owned by beauty giant, AmorePacific and while you’ve probably seen its cushion compacts, it’s never actually been officially available to the American consumer. That, however, is finally changing, and the brand has brought Hera’s ambassador (since 2019) stateside for the big launch — BLACKPINK Jennie Kim.
Hera is making its debut on Amazon, not with skincare or cushion compacts, but with four exquisitely designed lip products. “As a leading Seoul-based beauty brand across Asian markets, Hera and AmorePacific received continuous requests from their global consumer to make the brand available in the United States, particularly via the Amazon community,” the brand said in an email to press. “This, along with the brand’s awareness and reach continuing to grow, helped in the decision-making of both when and which outlet the brand would be available on.”
Hera is a luxury line and these products show it — the packaging alone makes them worthy of prime vanity real estate. And while each item comes in a wide array of shades, Kim divulged her favorites, so you can shop her way, too.
Finally, if you’re not in the market for lip products but are curious about this classic K-beauty brand, the wait won’t be long for more. On April 22, the offerings will expand to include foundation, skincare, and even more lip colors.
>>> See more: How Many Brands BLACKPINK Jennie Is Currently Representing?
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BLACKPINK Jennie Net Worth 2021: How Rich is the 'SOLO' Singer?
What is BLACKPINK Jennie's Net Worth?
According to Celebrity Net Worth, Jennie Kim's current net worth, as of 2021, is $10 million USD. However, with the idol's number of brand deals, there is a chance it could be higher. She is also the first BLACKPINK member to debut as a soloist, meaning she could have earned more money with her solo single album, "SOLO."
In Jan. 2018, Jennie was named as the new model for Chanel Korea Beauty. By June of that year, Jennie became the ambassador for Chanel Korea, with the brand stating they chose Jennie due to her friendly style in line with Chanel's image and her loyalty to the brand.
In Oct. 2018, Jennie became the global brand ambassador for Chanel, joining labelmate G-Dragon of BIGBANG.
In 2019, Jennie was named as Hera Cosmetic's new model due to her elegant and luxurious aura. Jennie's influence caused the sale of Hera Cosmetics' "Red Vibe" lip series to be five times higher than Hera's previous lip product releases. As a result, the lipstick collection is now known as "Jennie's Lipsticks."
Jennie was previously the advertisement model for the Samsung Galaxy S20 Aura Red, which was dubbed by the company as "Jennie Red." The product was launched for KT customers residing in South Korea exclusively.
On Jun. 11, 2020, Jennie was announced to be the newest brand ambassador for Lotte Confectionary's snack product, "Air Baked." A Lotte Confectionary representative stated they chose Jennie due to her being trendy with their targeted demographic of women in their 20s and 30s.
On Apr. 15, 2020, Jennie collaborated with Gentle Monster, a famous South Korean luxury eyewear brand. The collaboration, dubbed "Jentle Home," was inspired by the idol's childhood memories. All of the pieces in the collection were designed by herself and featured glasses, sunglasses, eyewear chains, and more.
On Feb. 2, Lotte Corporation announced that Jennie was the new of their soju brand, Chum Churum. On Feb. 10, Lotte Chilsung announced Jennie as the face of their soda with the release of their promotional material.
On Feb. 19, Jennie surprised fans by announcing that she became one of the fashion editors for Vogue Korea's March 2021 issue. According to the publication, Jennie participated in photoshoots as a planner. The BLACKPINK member also decided on the concept, hair and makeup draft, and overall styling.
>>> See more: How Many Brands BLACKPINK Jennie Is Currently Representing?
Was BLACKPINK's Jennie Always Rich?
Though Jennie has not divulged into what her family does for a living, people have already speculated that Jennie was born rich. She was born in Cheongdam-dong, Seoul, South Korea. Her hometown is widely known as a rich neighbor, with nearly all of its inhabitants being wealthy. Additionally, her family often went abroad, which is not a cheap habit.
Jennie's mother was also able to support Jennie as she studied in New Zealand during her formative years. Following a trip to Australia and New Zealand when she was eight years old, Jennie's mother asked her if she wanted to stay in the latter country, to which Jennie replied, "yes."
Jennie's mother was also willing to support Jennie's move to Florida, the United States, when Jennie was just 14 years old to continue her studies. However, after Jennie expressed her desires to pursue music, her family all moved back to South Korea.
It appears Jennie has always lived a comfortable life, but the idol has also worked hard for her dreams and to reach her level of success. With her net worth estimated to be $10 million USD, it is expected to rise as her fame grows.
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BLACKPINK Jennie Appears In List Of Sexiest Women Alive 2021
Only three months into the new year and many are already vying to become the next sexiest woman alive. While a list such as this usually focuses on the benchmark of beauty for women, physical features and sex appeal aren’t everything. Especially not when it comes to these multi-talented, multi-awarded, smart, strong, and philanthropic women.
Top 10 Sexiest Women Alive in 2021
It is only fitting that we celebrate Women’s History Month by acknowledging the many accolades and attributes of these women that make them sexy in all positive senses of the word.
Zendaya
Born Zendaya Maree Stoermer Coleman, this stunning American actress, singer, and dancer started young in the industry. After being booked as the main lead on Disney Channel’s Shake It Up, she became a global phenomenon.
In 2017, she joined the cast of Marvel’s Spiderman and played the role of quiet, edgy teen Michelle “MJ” Jones, who eventually becomes Peter Parker’s love interest. Currently, she plays the lead character in HBO’s Euphoria.
Jennie Kim
South Korean music artist and rapper of girl group Blackpink, Kim Jennie (김제니), are one of the hottest K-pop icons right now. She studied in New Zealand for five years before returning to South Korea to train before debuting. Since her group’s debut in 2016, they have gained millions of fans worldwide.
In 2018, Jennie debuted as a soloist with the song “SOLO“ but continues to perform with Blackpink today. Since her skyrocket to stardom, she has been asked to become an ambassador for high-end fashion brands such as Chanel.
>>> See more: BLACKPINK Jennie And BIGBANG G-Dragon Drop Their New Portraits For Chanel
Viola Davis
Throughout her almost-three-decade career, actress and producer Viola Davis has become an inspiration for women everywhere. Truly gifted in her craft, she has been nominated for three Academy Awards, making her the first black woman in history to do so.
Some of her most famous works include The Help (2011), Ma Rainey’s Black Bottom (2020), and television shows like How to Get Away with Murder (2014). She is also well-known in Broadway and theatres for her astounding performances.
Lupita Nyong’o
Actress Lupita Nyong’o identifies as Kenyan-Mexican and is fluent in several languages, including Swahili, Spanish, English, and Luo. Apart from her impressive linguistic capabilities, she is also an award-winning actress.
Her accolades include Academy Award for Best Actress in a Supporting Role for 12 Years A Slave (2014), a Tony Award for Eclipsed (2016), and SAGA for Black Panther (2019). She was also named “The Most Beautiful Woman” by People Magazine in 2014.
Gemma Chan
One of the newer names in this list, British actress Gemma Chan first appeared in Crazy Rich Asians (2018) as an absurdly rich and powerful heiress. She dropped some pretty iconic lines in the movie that helped cement her role in the public’s eye.
A fashion icon in her own right, Gemma isn’t only gorgeous. She earned herself a law degree from Oxford University before becoming an actress.
Saoirse Ronan
With an impressive background, she was featured by Forbes in two of their 30 Under 30 lists. The New York Times also ranked her tenth on its list of the greatest actors of the 21st century. Since her early career, she has had four Oscar nominations, one Golden Globe Award, and five British Academy Film Awards.
Emilia Clarke
Emilia Clarke studied as an English actress and philanthropist at the Drama Centre London to pursue her acting and performing love. She once played Audrey Hepburn on Broadway before making it big on film and television. The hit HBO series Game of Thrones actress is best known for playing the Mother of Dragons and Khaleesi, Daenerys Targaryen.
Scarlett Johansson
The world’s highest-paid actress since 2018, Scarlett Johansson, is pretty much a household name. The American actress has been of feature in multiple Forbes Celebrity 100 throughout her career. Her filmography has impressively grossed $14.3 billion worldwide.
Rihanna
Robyn Rihanna Fenty, more popularly known by her stage name Rihanna, was born in Barbados. The music artist, actress, and entrepreneur are known all over the world. After her record debut in 2005, her massive success did not slow down. With sales of over 250 million records worldwide, she is one of the most successful and best-selling music artists of all time.
Serena Williams
Serena Jameka Williams is an American professional athlete who is widely regarded to be one of the greatest female tennis players of all time. Her many titles include holding the most Grand Slam titles in singles, doubles, and mixed doubles combined among active players.
Final Thoughts
The Sexiest Woman Alive is a feature by many magazine and entertainment media outlets. These include People, Esquire, GQ, FHM, and many more. These lists are a supposed benchmark of beauty, slightly sexist in that sense, for women worldwide. However, there isn’t one universal standard of beauty.