Top 30 May Idol Group Brand Reputation Rankings

The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups! The rank...

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 100 idol groups, using big data collected from April 22 to May 22.

BTS held onto their spot at the top of the list this month with a brand reputation index of 7,918,844 for May. High-ranking phrases in the group’s keyword analysis included “Jimin,” “Jungkook,” and “Itaewon,” while their highest-ranking related terms included “record,” “apologize,” and “decline.” BTS’s positivity-negativity analysis revealed a score of 53.89 percent positive reactions.

Oh My Girl rose to second place in the rankings with a brand reputation index of 4,825,371, marking an impressive 100.33 percent increase in their score since April.

Finally, EXO came in third place for the month with a brand reputation index of 4,431,927 for May.

Check out this month’s top 30 below!

1. BTS
2. Oh My Girl
3. EXO
4. BLACKPINK
5. TWICE
6. (G)I-DLE
7. NCT
8. Red Velvet
9. IZ*ONE
10. SEVENTEEN
11. Girls’ Generation
12. NU’EST
13. APRIL
14. ASTRO
15. WINNER
16. Apink
17. TXT
18. Lovelyz
19. GFRIEND
20. MAMAMOO
21. T-ara
22. MONSTA X
23. GWSN
24. 2PM
25. SHINee
26. Super Junior
27. BTOB
28. INFINITE
29. VIXX
30. WJSN