October Star Brand Reputation Rankings Revealed

The Korean Business Research Institute has revealed this October's brand reputation rankings for all stars!

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The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from September 30 to October 30.

BTS topped this month’s list with a brand reputation index of 9,921,620, marking a 24.15 percent increase in their score since September.

BLACKPINK took second place in the rankings with a brand reputation index of 6,565,540, while soccer star Son Heung Min came in at a close third with a total index of 6,434,523.

IU rose to fourth place with a brand reputation index of 6,331,900, and Lim Young Woong rounded out the top five with a score of 6,059,274 for October.

Check out the top 30 for this month below!

1. BTS
2. BLACKPINK
3. Son Heung Min
4. IU
5. Lim Young Woong
6. Kim Min Jae
7. Girls’ Generation
8. Kim Yuna
9. NewJeans
10. Yoo Jae Suk
11. TWICE
12. IVE
13. EXO
14. Kang Daniel
15. NCT
16. Red Velvet
17. Park Eun Bin
18. SEVENTEEN
19. Lee Chan Won
20. Young Tak
21. Gong Yoo
22. Baek Jong Won
23. Girls’ Generation’s Taeyeon
24. (G)I-DLE
25. Kim Ho Joong
26. Lee Jung Jae
27. Kim Hye Soo
28. ASTRO’s Cha Eun Woo
29. Lee Hyori
30. Girls’ Generation’s YoonA

Source: Soompi