The big data gathered for November is 94,901,442.
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On November 20 KST, the Korean Business Research Institute announced the individual boy group member's brand reputation rankings for the month of November.
The brand reputation rankings are based on the total reputation index. This includes communication, consumer participation analysis, media coverage, community awareness indexes of 703 boy groups from the big data collected from October 20 to November 20.
BTS Jimin is the No. 1 Most Popular Boy Group Member in November
Topping the brand reputation rankings in the individual boy group members for 35 months in a row is BTS' Jimin!
Per the new Korean Business Research Institute rankings, Jimin garnered a total reputation index of 5,169,059, with a consumer participation of 720,935, a communication index of 1,530,817, a media index of 1,015,009, and a community index of 1,902,298.
Compared to his brand reputation index back of 7,654,771 back in October, Jimin's index for November saw a decrease of 32.4 percent.
Jimin's highest-ranking related terms are "congratulate," "record," and "cool," while his highest-ranking phrases for keyword analysis are "Friends," "ARMY," and "concert."
In Jimin's positive-negative ratio analysis, his positive ratio was analyzed to be 89.69 percent, which is a 1.81 decrease from his brand reputation index in October.
BTS V and Jin, SF9 Rowoon, and ASTRO Cha Eun Woo are the Top 5 Most Popular Boy Group Members in November
Maintaining his spot as the second most popular boy group member for the month of November is fellow BTS member V, whose total brand reputation index is 3,685,371, with a consumer participation of 613,164, a communication index of 1,112,827, a media index of 702,257, and a community index of 1,257,123. Compared to his brand reputation index of 5,663,845 back in October, V's index for this month decreased by 34.9 percent.
Coming in at third place is SF9's Rowoon, who was analyzed with ha brand reputation index of 3,667,732, with a consumer participation of 968,634, a communication index of 1861,380, a media index of 1,086,493, and a community index of 751,226. Compared to his brand reputation index of 1,635,453 back in October, Rowoon's index for this month saw an increase of 124.2 percent.
Snagging the fourth spot as the most popular boy group member for November is ASTRO's Cha Eun Woo, who has a brand reputation index of 886,009. He has a consumer participation of 925,178, a communication index of 886,009, a media index of 915,994, and a community index of 753,901. This month, Cha Eun Woo saw a decrease of 28 percent compared to his brand reputation index of 4,837,410 in October.
Claiming the fifth spot is another BTS member, Jin! Jin has a brand reputation index of 3,184,137, with a consumer participation of 528,860, a communication index of 897,847, a media index of 596,807, and a community index of 1,160,624. Compared to his brand reputation index of 4,329,822 back in October, Jin's index decreased by 26.4 percent this month.
These are the Top 30 of the November Boy Group Member Brand Reputation Rankings:
1. BTS Jimin
92. BTS V
3. SF9 Rowoon
4. ASTRO Cha Eun Woo
5. BTS Jin
6. 2PM Junho
7. BTS Jungkook
8. VICTON Byungchan
9. WINNER Mino
10. BIGBANG G-Dragon
11. BTS Suga
12. NCT Taeyong
13. Super Junior Heechul
14. NCT Jaehyun
15. BTS RM
16. SEVENTEEN DK
17. SHINee Jonghyun
18. BTS J-Hope
19. NCT Jungwoo
20. SHINee Key
21. EXO Chen
22. SHINee Minho
23. NCT Doyoung
24. THE BOYZ Hyunjae
25. HIGHLIGHT Yoon Doojoon
26. THE BOYZ Juyeon
27. SEVENTEEN Mingyu
28. NCT Mark
29. SEVENTEEN Jun
30. NU'EST Minhyun