Girl group BLACKPINK announced another mega project, and global music fans are already paying keen attention to what will be the peak of their 2020 after their 1st full-length album 'THE ALBUM'.
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YG Entertainment, the girls' agency, posted a surprise teaser video titled 'BLACKPINK – AROUND THE WORLD' on their official SNS at 9 AM KST on November 23.
Starting with Seoul, satellite-view photos of major cities around the world and local time appeared one after another. Along with BLACKPINK's signature sound, their mega hit song 'How You Like That' also resonated, increasing the viewer's heart rate.
In the second half of the 'BLACKPINK – AROUND THE WORLD' video, in which countless cities were showed in one scene, a pink crown was placed on the Earth, heralding a project that expresses the global status of BLACKPINK, who have established themselves as one of the top global girl groups, and its overwhelming scale..
As the teaser video of about 30 seconds was released for the first time, the identity and any information regarding its content have yet to be known, but the curiosity and expectations of global fans have already soared. This is because BLACKPINK's year-end big event is very anticipated, considering that the promotion is usually carried out about a month before.
BLACKPINK has gained an unrivaled position in the global music market with their vigorous activities this year. Each new song released, including 'Sour Candy' with pop star Lady Gaga in May, 'How You Like That' in June, 'Ice Cream' with pop star Selena Gomez in August and 'THE ALBUM', their first full-length album in four years in October, has written a new history for K-Pop girl groups.
In fact, thanks to these achievements, BLACKPINK was recently ranked as the most influential pop star in the world by Bloomberg. They are the first Asian singers to be named, beating out prominent pop stars such as Cardi B and Justin Bieber.