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BLACKPINK is working together with the game PlayerUnknown’s Battlegrounds (PUBG) Mobile!
PlayerUnknown’s Battlegrounds (aka PUBG) is an action-filled multiplayer game that can be played on computers or mobile. Last week, PUBG Mobile began hinting about a collaboration with BLACKPINK with the news later confirmed a few days later. Now, the collab is officially kicking off with a bang!
According to YG Entertainment, BLACKPINK’s “How You Like That” will be used as the lobby background music for PUBG Mobile. After October 2, the background music will be changing to the group’s new title track from their first full-length album THE ALBUM. The lobby is an area all gamers pass through, which means every player will hear BLACKPINK’s song!
This is the first time PUBG Mobile has used music from a K-pop artist. The lobby is an area all of the game users must pass through, so users from all over the world will be able to hear BLACKPINK’s music.
Based on the Facebook post released by PUBG, the PUBG Mobile x BlackPink events run from September 20 to November 2, 2020.
Furthermore, several special events await fans and users. Starting from October 24 at 3 p.m. KST until October 8, users can view a special video of BLACKPINK made to celebrate the collaboration in an event page within the game. Users can also move to the BLACKPINK members’ Personal Spaces and send My Room gifts to the members as support.
There are six levels of rewards users can win, and the rewards include BLACKPINK’s light stick, game items, and more.
YG Entertainment and PUBG Corporation stated, “Along with the release of BLACKPINK’s first full album ‘THE ALBUM,’ various collaborative content and events will be additionally revealed.”
Here are the events BLINK and PUBG's fans shouldn’t miss:
• September 20 to October 8 — Theme Visuals in the lobby
• September 24 to November 2 — BlackPink’s lobby music
• October 2 to October 8 — BlackPink-themed Airplane & Air Drop
• October 2 to October 8 — BlackPink’s billboard
• September 24 to October 8 — participate in events to win outfits and album
• September 24 to November 2 — Exclusive gifts from BlackPink
BLACKPINK will release their first full album “THE ALBUM” on October 2. Previously, the group released “How You Like That” in June and “Ice Cream” in August as pre-release singles in their three-part comeback.
