The brand reputation of girl group members was analyzed for June 2020 and Oh My Girl’s Arin, BLACKPINK's Jennie, Red Ve...
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The brand reputation of girl group members was analyzed for June 2020 and Oh My Girl’s Arin, BLACKPINK's Jennie, Red Velvet's Irene topped the rankings.
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 510 girl group members, using big data collected from May 19 to June 20.
Oh My Girl’s Arin topped the list for the second consecutive month with a brand reputation index of 2,403,090 for June. High-ranking phrases in her keyword analysis included “Nonstop” “birthday” and “The World of My 17,” while her highest-ranking related terms included “reveal,” “pretty,” and “cute.” Arin’s positivity-negativity analysis revealed a score of 78.95 percent positive reactions.
BLACKPINK’s Jennie rose to second place in the rankings with a brand reputation index of 2,315,622, while Red Velvet’s Irene came in at a close third with a total index of 2,183,943 for June.
- Oh My Girl’s Arin
- BLACKPINK’s Jennie
- Red Velvet’s Irene
- IZ*ONE’s Jang Won Young
- Red Velvet’s Joy
- TWICE’s Mina
- BLACKPINK’s Jisoo
- Oh My Girl’s Hyojung
- Oh My Girl’s YooA
- TWICE’s Momo
- Girls’ Generation’s Taeyeon
- BLACKPINK’s Lisa
- Red Velvet’s Seulgi
- TWICE’s Nayeon
- TWICE’s Dahyun
- IZ*ONE’s Kim Min Ju
- TWICE’s Sana
- Girls’ Generation’s YoonA
- TWICE’s Jihyo
- Oh My Girl’s Jiho
- TWICE’s Jeongyeon
- Oh My Girl’s Seunghee
- Apink’s Son Naeun
- Oh My Girl’s Binnie
- MAMAMOO’s Hwasa
- IZ*ONE’s Jo Yu Ri
- GFRIEND’s SinB
- Oh My Girl’s Mimi
- GFRIEND’s Sowon
- TWICE’s Chaeyoung