Netflix’s massively popular documentary series ‘Tiger King: Murder, Mayhem and Madness’ has drawn 34.3 million unique viewers in the first 10 days of its release, from March 20-29, according to Nielsen, eclipsing ‘Stranger Things 2’, which drew 31.2 million in its first 10 days. Tiger King got really near the numbers for ‘Stranger Things 3’, which drew 36.3 million over the 10-day span, Nielsen announced.
Over its premiere weekend, March 20-23, Tiger King brought in an average minute audience of nearly 2.4 million U.S. TV viewers. For the 10-day period, Tiger King managed to gather an audience of 19.0 million among U.S. viewers on an average-per-minute basis. That was much higher than ‘Stranger Things 2’ with 17.5 million and nearly matched ‘Stranger Things 3’ with 20.5 million.
Of course, a global pandemic is happening and everyone is ordered to stay at home, so it’s easy to understand the show’s huge success, which were further boosted by intense social media buzz.
The Netflix documentary series centers on the story of Joseph Maldonado-Passage, aka “Joe Exotic,” a former Oklahoma tiger-zoo owner who’s serving a 22-year prison sentence for his role in the Carole Baskin murder-for-hire plot and other charges.