The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!
- BTS's "ON" Kinetic Manifesto Film Becomes Their 13th MV To Reach 600 Million Views
- BTS's j-hope Enters Top 5 Of Billboard 200 For 1st Time As Soloist With "HOPE ON THE STREET VOL.1"
- BTS Makes YouTube History As “Dynamite” Becomes Fastest K-Pop Group MV To Hit 1.8 Billion Views
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from June 9 to July 8.
BTS topped the list for the 50th consecutive month with a brand reputation index of 5,786,587, marking a 50.04 percent decrease in their score since last month. High-ranking phrases in BTS’s keyword analysis included “Proof,” “J-Hope,” and “Jungkook,” while their highest-ranking related terms included “promote,” “release,” and “respond.” The group’s positivity-negativity analysis also revealed a high score of 60.89 percent positive reactions.
SEVENTEEN held onto their spot at second place with a brand reputation index of 3,911,076, marking a 32.84 percent decrease in their score since June.
NCT rose to third place for July with a brand reputation index of 2,326,899, despite seeing a 12.63 percent decrease in their score since last month.
Finally, ASTRO and MONSTA X rounded out the top five at fourth and fifth places respectively.
Check out the top 50 for this month below!
1. BTS
2. SEVENTEEN
3. NCT
4. ASTRO
5. MONSTA X
6. THE BOYZ
7. BIGBANG
8. EXO
9. WINNER
10. BTOB
11. Stray Kids
12. ENHYPEN
13. TXT
14. INFINITE
15. Super Junior
16. Shinhwa
17. SHINee
18. Wanna One
19. TREASURE
20. TNX
21. GOT7
22. 2PM
23. NU’EST
24. Golden Child
25. PENTAGON
26. VIXX
27. SF9
28. Highlight
29. ATEEZ
30. TVXQ
31. VICTON
32. WEi
33. CRAVITY
34. TNX
35. FTISLAND
36. EPEX
37. ONEUS
38. DKZ
39. BlockB
40. OMEGA X
41. B1A4
42. DRIPPIN
43. ONF
44. withus
45. CIX
46. AB6IX
47. Sechkies
48. TeenTop
49. TAN
50. DKB
Source: Soompi
