On Sunday, May 9, The Korean Brand Research Institute released their girl group brand reputation rankings for the month of May. Want to know who the most popular girl groups in South Korea are right now? Then keep on reading!
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What are the Brand Reputation Rankings?
The brand reputation ranking is an index made through big data brand analysis. The index is used to unearth the consumers' online habits and discover what affects brand consumption. The brand reputation index also measures the positive and negative influence of a girl group, the media's interest in the group, the consumers' interest in the group, and the band's communication volume.
From Apr. 9 to May 9, The Korean Brand Research Institute analyzed 30,596,886 pieces of big data to determine a girl group's participation index, media index, communication index, and community index. Compared to the 38,956,768 pieces of big data in Apr. 2021, the number decreased by 21.46%.
Brave Girls is the Most Popular Girl Group for May 2021
Taking the throne this month is Brave Girls (Eunji, Yujeong, Minyoung, and Yuna) with a brand reputation index of 3,711,562. Brave Girls has a participation index of 914,196, a media index of 839,569, a community index of 1,324,258, and a communication index of 633,539. Compared to their brand reputation index of 5,363,544 in Apr., their index fell by 30.80%.
BLACKPINK is the Second Most Popular Girl Group for May 2021
Coming in second place is BLACKPINK (Jennie, Jisoo, Rose, and Lisa), with a brand reputation index of 3,521,993. BLACKPINK has a participation index of 232,628, a media index of 750,155, a community index of 1,282,528, and a communication index of 1,245,682. Compared to their brand reputation index of 4,582,891 in Apr., their index fell by 23.15%.
Oh My Girl is the Third Most Popular Girl Group for May 2021
Third place goes to Oh My Girl (Hyojung, Mimi, YooA, Seunghee, Jiho, Binnie, and Arin) with a brand reputation index of 1,920,338. Oh My Girl has a participation index of 204,476, a media index of 310,048, a communication index of 942,818, and a communication index of 462,996. Compared to their brand reputation index of 2,079,474 in Apr., their index fell by 7.65%.
TWICE is the Fourth Most Popular Girl Group for May 2021
TWICE (Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, and Tzuyu) ranked in fourth place with a brand reputation index of 1,658,272. TWICE has a participation index of 196,724, a media index of 567,841, a community index of 727,020, and a communication index of 291,181. Compared to their brand reputation index of 2,029,597 in Apr., their index fell by 7.23%.
STAYC is the Fifth Most Popular Girl Group for May 2021
STAYC (Sumin, Sieun, Isa, Seeun, Yoon, and J) took the fifth-place spot with a brand reputation index of 1,658,766. STAYC has a participation index of 335,512, a media index of 353,014, a media index of 681,257, and a communication index of 306,710. Compared to their brand reputation index of 524,666 in Apr., their index rose by 216.07%.
There are the Top 50 Most Popular Girl Group for May 2021
1. Brave Girls
3. Oh My Girl
6. Red Velvet
11. HOT ISSUE
14. Girls' Generation
27. Weki Meki
28. Rocket Punch
31. PURPLE KISS
32. Girls' Day
34. After School
39. Cherry Bullet
40. Ladies' Code
42. Brown Eyed Girls
43. Hello Venus
44. Secret Number
50. Hey Girls
Did your favorite K-pop girl group make this month's top 50?
19 K-Pop Girl Group Fandom Names And Their Meanings
When a new K-Pop artist debuts, one of the first things that fans anticipate learning is what their fandom name will be!
aespa’s Karina | @aespa_official/Twitter
Companies often get really creative with coming up with names for fandoms, and while most often artists end up with something fun, unique, and relevant, sometimes the names can be a little… Interesting!
GWSN’s Miya | @official_GWSN/Twitter
Here are the fandom names and meanings of 19 K-Pop girl groups!
1. aespa: MY
Meaning: “The most precious friend” in KWANGYA, the world where the AI members of aespa live.
2. APRIL: Fineapple
Meaning: A mixture of “fine” and “apple” (which is used as short for APRIL), and a pun of “pineapple”.
3. BLACKPINK: BLINK
Meaning: Combining “black” and “pink” together.
4. Cosmic Girls: Ujung/우정
Meaning: “우정” means “friendship”, and it’s also the abbreviated form of “우주정거장”, which means “Space Station”.
5. Dreamcatcher: InSomnia
Meaning: A combination of “in” and “somnia”, the latter of which means “dream” in Latin.
6. EVERGLOW: Forever
Meaning: Short for “for EVERGLOW”, meaning EVERGLOW and fans will be together forever.
7. fromis_9: flover
Meaning: It’s a mix of “fromis” and “clover” together.
8. (G)I-DLE: NEVERLAND
Meaning: “Neverland” is the land of imagination for Peter Pan, where people don’t change and live as children forever.
9. GWSN: Groo
Meaning: “Groo” means “stump” in Korean, and the reason for this word was explained as: “You can always see trees in the park and can relax under them. So like trees, ‘Groo’ means ‘People who always support and stay with GWSN.’”
10. ITZY: MIDZY
Meaning: It rhymes with ITZY, and is also a play-on word for “믿지”, which means “trust”.
11. LOONA: Orbit
Meaning: A combination of “oh!” and “bit” (빛), which means “light” in Korean.
12. Lovelyz: Lovelinus
Meaning: A combined word from “Love in us”, and references their first single album title, Lovelinus.
13. MAMAMOO: MooMoo
Meaning: A play on the group’s name, and “moo” (“무”) means “radish”.
14. MOMOLAND: Merry Go Round
Meaning: Stands for a carousel, which is a ride for everyone to enjoy.
15. NATURE: Leaf
Meaning: A natural complement to the group’s name, which symbolizes growth and hope.
16. Red Velvet: ReVeluv
Meaning: A combination of “Red Velvet” and “luv”.
17. Secret Number: LOCKEY
Meaning: A combination of “lock” and “key” that can also be pronounced “rocky”.
18. STAYC: SWITH
Meaning: A combination of “STAYC” and “with”, and also sounds like “sweet” in Korean (“스윗”).
19. TWICE: ONCE
Meaning: They gave the explanation as, “If you love us even once, we will repay your love with twice of our love”.