July K-Pop Boy Group Brand Reputation Rankings Announced

July K-Pop Boy Group Brand Reputation Rankings Announced
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The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from June 9 to July 8.

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BTS topped the list for the 50th consecutive month with a brand reputation index of 5,786,587, marking a 50.04 percent decrease in their score since last month. High-ranking phrases in BTS’s keyword analysis included “Proof,” “J-Hope,” and “Jungkook,” while their highest-ranking related terms included “promote,” “release,” and “respond.” The group’s positivity-negativity analysis also revealed a high score of 60.89 percent positive reactions.

Yomitan-son, Okinawa / Twitter

SEVENTEEN held onto their spot at second place with a brand reputation index of 3,911,076, marking a 32.84 percent decrease in their score since June.

IpurpleU AZERBAIJAN 🇦🇿 (@Ipurpleu_az) / Twitter

NCT rose to third place for July with a brand reputation index of 2,326,899, despite seeing a 12.63 percent decrease in their score since last month.

𝘐𝘵'𝘴 𝘓⁷ - STREAM Yet to come on Twitter: "45.- LOVELYZ 러블리즈  https://t.co/CcJSUJ6n08" / Twitter

Finally, ASTRO and MONSTA X rounded out the top five at fourth and fifth places respectively.

Check out the top 50 for this month below!

1. BTS

2. SEVENTEEN

3. NCT

4. ASTRO

5. MONSTA X

6. THE BOYZ

7. BIGBANG

8. EXO

9. WINNER

10. BTOB

11. Stray Kids

12. ENHYPEN

13. TXT

14. INFINITE

15. Super Junior

16. Shinhwa

17. SHINee

18. Wanna One

19. TREASURE

20. TNX

21. GOT7

22. 2PM

23. NU’EST

24. Golden Child

25. PENTAGON

26. VIXX

27. SF9

28. Highlight

29. ATEEZ

30. TVXQ

31. VICTON

32. WEi

33. CRAVITY

34. TNX

35. FTISLAND

36. EPEX

37. ONEUS

38. DKZ

39. BlockB

40. OMEGA X

41. B1A4

42. DRIPPIN

43. ONF

44. withus

45. CIX

46. AB6IX

47. Sechkies

48. TeenTop

49. TAN

50. DKB

Source: Soompi