Brand Reputation Rankings For Female Idols In March Announced

The Korea Institute of Corporate Reputation unveiled the results of this month's girl group member brand reputation rankings on March 21.

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For this month, the institute collected a total brand reputation index of 120,695,250 for 545 girl group members from February 21, 2021 to March 21, 2021. Compared to the figure of 114,483,674 in February 2021, it increased 5.43%.

At the 1st place, BLACKPINK Rosé was analyzed to have a brand reputation index of 6,433,970. Compared to the 3,212,101 brand reputation index in February, it rose 100.30%. Popular phrases in her keyword analysis included "On The Ground", "solo", and "YouTube", while her top related terms included "record", "release", and "debut". Her positivity-negativity analysis also revealed a rate of 80.49% positive reactions.

As the runner-up this month, BLACKPINK Jennie has a brand reputation index of 5,182,696. Compared to the brand reputation index of 4,380,571 in February, it rose 18.31%.

Thanks to their explosive popularity recently, Brave Girls' Yujeong entered the rankings for the first time with a brand reputation index of 4,685,944.