The Korean Business Research Institute has revealed this August's brand reputation rankings for male idol groups!
- BTS Makes YouTube History As “Dynamite” Becomes Fastest K-Pop Group MV To Hit 1.8 Billion Views
- BTS’s J-Hope To Release Special Album In March
- BTS’s Jungkook, (G)I-DLE’s Jeon Soyeon, SEVENTEEN’s Vernon, And More Promoted To Full Members Of Korea Music Copyright Association
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from July 13 to August 13.
BTS topped the list for the 51st consecutive month with a brand reputation index of 7,989,686, marking a 38.07 percent increase in their score since July. High-ranking phrases in BTS’s keyword analysis included “J-Hope,” “Jimin,” and “Jungkook,” while their highest-ranking related terms included “resume,” “appear,” and “surpass.” The group’s positivity-negativity analysis also revealed a score of 60.05 percent positive reactions.
SEVENTEEN held onto their spot at second place with a brand reputation index of 4,611,799, marking a 17.92 percent rise in their score since last month.
NCT also maintained their position at third place with a brand reputation index of 2,574,617, marking a 10.65 percent increase in their score since July.
WINNER came in at a close fourth after seeing a 57.42 percent increase in their brand reputation index since last month, bringing their total score to 2,308,073 for August.
Finally, EXO rounded out the top five with a brand reputation index of 2,295,026, marking a staggering 155.69 percent increase in their score since July.
Check out the top 50 for this month below!
1. BTS
2. SEVENTEEN
3. NCT
4. WINNER
5. EXO
6. Super Junior
7. THE BOYZ
8. ENHYPEN
9. SHINee
10. ASTRO
11. MONSTA X
12. BIGBANG
13. TXT
14. Stray Kids
15. BTOB
16. FTISLAND
17. ATEEZ
18. SF9
19. INFINITE
20. TREASURE
21. Highlight
22. NU’EST
23. 2PM
24. Wanna One
25. Shinhwa
26. Golden Child
27. PENTAGON
28. ONF
29. GOT7
30. TVXQ
31. VIXX
32. DRIPPIN
33. P-NATION
34. YOUNITE
35. VICTON
36. TAN
37. CRAVITY
38. BlockB
39. WEi
40. VERIVERY
41. withus
42. B1A4
43. TeenTop
44. DKZ
45. ONEUS
46. Xdinary Heroes
47. Sechkies
48. CIX
49. ATBO
50. TNX
Source: Soompi