BLACKPINK, Brave Girls, IZ*ONE Take Over Girl Group Brand Reputation Rankings In March

BLACKPINK, Brave Girls, IZ*ONE Take Over Girl Group Brand Reputation Rankings In March
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The Korea Institute of Corporate Reputation said that BLACKPINK, Brave Girls and IZ*ONE topped the brand reputation rankings for girl groups in March 2021.

blackpink-brave-girls-izone-take-over-girl-group-brand-reputation-rankings-in-march

The Korea Institute of Corporate Reputation collected a total brand reputation index of 30,836,297 from February 14, 2021 to March 14, 2021 to rank the girl groups. Compared to the total brand reputation index of 38,382,504 collected for girl group rankings in February, the figure decreased by 19.66%.

The results show that the No. 1 brand this month belongs to BLACKPINK (Jisoo, Jenny, Rosé, Lisa), who has a brand reputation index of 3,672,760. Compared to February, it fell 22.30%. Popular phrases in their keyword analysis included "Rosé", "On The Ground", and "Solo", while their highest-ranking related terms included "strong", "reveal", and "comeback". BLACKPINK's positivity-negativity analysis also revealed a rate of 76.50% positive reactions.

blackpink-brave-girls-izone-take-over-girl-group-brand-reputation-rankings-in-march

At the second place, Brave Girls (Eunji, Yoojung, Minyoung, Yuna) was analyzed to have a brand reputation index of 3,556,213. Brave Girls was newly included in the analysis of this month's girl group brand reputation rankings, as their song 'Rollin'' became a massive sleeper hits, topping all of the music charts in South Korea, bringing them back into the limelight.

Finishing the top 3, IZ*ONE (Kwon Eunbi, Miyawaki Sakura, Kang Hyewon, Choi Yena, Lee Chaeyeon, Kim Chaewon, Kim Minju, Yabuki Nako, Honda Hitomi, Jo Yuri, Ahn Yujin, Jang Wonyoung) has a brand reputation index of 2,648,040. Compared last month, it fell 2.90%.

blackpink-brave-girls-izone-take-over-girl-group-brand-reputation-rankings-in-march

Below is the Top 30 of March's girl group brand reputation rankings.

  1. BLACKPINK
  2. Brave Girls
  3. IZ*ONE
  4. (G)I-DLE
  5. MAMAMOO
  6. TWICE
  7. Red Velvet
  8. Oh My Girl
  9. GFriend
  10. SNSD
  11. Dreamcatcher
  12. LOONA
  13. ITZY
  14. aespa
  15. Apink
  16. Lovelyz
  17. Weeekly
  18. WJSN
  19. TRI.BE
  20. EXID
  21. MOMOLAND
  22. PIXY
  23. Rocket Punch
  24. LABOUM
  25. fromis_9
  26. STAYC
  27. APRIL
  28. Girl’s Day
  29. ELRIS
  30. Weki Meki

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